U-M Alumni Friendster

The U-M Alumni Association has purchased software developed by Stanford Alumni and plans to launch a Friendster-like service targeting only U-M alumni sometime this spring. Here’s what Stanford had to say about the software, called “Affinity engines,” on their “customers” page which includes the University of Michigan:

Stanford University

“Affinity Engines helped the Stanford Alumni Association build an online community for its 170,000 members. In just 3 months, we received over 8,000 updates to alumni contact information, 2,000 new online alumni members, and over 180,000 connections between alumni. Affinity Engines is helping us realize a dream we have held for years – a virtual community of Stanford alumni..”

Howard Wolf
President, Stanford Alumni Association

Author: Rob